Parkinson’s Disease Online Community

From March 1997 to February 1999, I was a Director ofย KMA Partnership, a small internet development company in London where I worked withย Franklin Scientific Projects (FSP), a subsidiary of Medicus UK, and their clientย F. Hoffman-La Roche (Global), one of the worldโ€™s leading research-based healthcare groups.

FSP were helping Roche to develop a global marketing campaign for a new drug to help people with Parkinsonโ€™s Disease. As part of their campaign they felt that an Internet site should be developed to share information.

I helped designed the look and feel for the site using the branding of the drug and to appeal to a global audience, and managed content writers, production teams and international client sign-offs for a 3-week delivery to a conference launch.

As new content for the site would come from FSP, I advised and trained the company to use Microsoft FrontPage 98 to maintain the site in-house.

FSP wanted the ability for patient groups around the world to have a page on the site that would allow them to communicate their services and show their diary of events.

I designed and managed the development of a marketing and diary system working with a small database development company. The system used Microsoft Active Server Pages and allowed Parkinsonโ€™s Disease Groups around the world to register, login and share and manage their own information. FSP only had to manage the initial approval process for a new group’s application, the remaining process was automated.

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